Sports
MLB at Field of Dreams
Building an iconic venue and turning dreams into reality
Inspired by the Oscar-nominated film, MLB at Field of Dreams developed as part of the League’s initiative to create memories at unique venues and bring professional baseball to fans who wouldn’t normally have access. The inaugural game was played to a sold-out crowd of over 7,800 fans.
- In collaboration with Populous and BrightView, BaAM developed creative solutions to preserve the atmosphere of a Major League game without losing the unique sense of place at the Field of Dreams site
- MLB at Field of Dreams was the first MLB game played in the state of Iowa
- The inaugural event was the most-watched regular season baseball game in 16 years
I want to thank the White Sox, the Yankees, Murray Cook of BrightView, BaAM Productions, Populous, FOX Sports, and our staff at Major League Baseball for creating an event that we will never forget.
16Y
2
5.9M+
2021
That’s probably the greatest setting for a baseball game I’ve ever been a part of.